Reality Check: Are "As Seen on TV" Senior Life Insurance Policies Worth It?

09 19, 2023
Jake Smith

Share this on social media​​

You've probably seen those "As Seen on TV" advertisements for Senior Life Insurance policies that promise quick coverage, no-health checks, and affordable premiums. But are these policies as good as they make them out to be?

In this article, we'll discuss the reality behind such "As Seen on TV" Senior Insurances, what they offer, and how they compare to the life insurance plans by us — Specialty Life Insurance. Let’s set the record straight!

What TV Advertisements Don’t Tell You

Everything we see on TV is aimed to capture our attention and "As Seen on TV" senior life insurance policies are no different. They promise convenience and simplicity, but do they come at a cost?

Strongly marketed with appealing gimmicks, these policies often overlook the fine print of the coverage details, leaving policyholders with unpleasant surprises later on.

With Specialty Life Insurance, you can rest assured that you get what’s promised, with no hidden exclusions or restrictions. We provide clear, upfront information about our plans to help you make an informed decision. 


Senior man being confused by an 'As Seen on TV' life insurance ad.


Tailoring Your Coverage

In the best-case scenarios, life insurance is not a one-size-fits-all solution; everyone's needs and circumstances are different. The coverage a fit 60-year-old needs may greatly differ from an 80-year-old with health concerns.

However, many "As Seen on TV" policies often highlight the maximum coverage amount and gloss over the fact that this might not be available to all applicants.

Here at Specialty Life Insurance, we understand everyone has different requirements. That’s why we provide personalized solutions to match your individual needs. Whether you’re looking for a plan to cover final expense or to create an inheritance, we offer tiers of coverage that you can choose from based on your unique needs.


Senior woman feeling relieved after switching to Specialty Life Insurance.


Reliability & Trustworthiness

Trust is an essential part of purchasing a life insurance policy. You need a provider you can rely on in times of need. While a flashy advertisement might grab your attention, concrete values such as reliability, transparency, and personalization are crucial in choosing the right life insurance provider.

That's where Specialty Life Insurance shines. Our multiple coverage options ensure every Canadian can find a policy that suits their needs. We’ve built our business on reliability and trustworthiness, making us a choice that so many Canadians rely on.


Happy Seniors in Canada thankful for Specialty Life Insurance's reliable and personalized coverage.


The Advantage of Specialty Life’s Comprehensive Plans

Specialty Life truly stands apart in its understanding and commitment towards the insurance needs of varying customer profiles. Our deeply ingrained values of simplicity, personalization, affordability, and innovation enable our wide product range to cater to each individual's unique needs.

The remarkable elements of Specialty Life’s comprehensive plans include:

  • No Medical Exams, No Waiting: With Specialty Life, there's no need for time-consuming medical exams or paperwork. You can qualify on the day of your application and receive your policy immediately.
  • Simple, Affordable Coverage: Our user-friendly health questionnaire coupled with the efforts of our advisors guarantees a hassle-free application process, offering competitively priced policies.
  • Versatile Coverage Amounts: We offer plans that cater to a range of coverage requirements, from as low as $10,000 to $1,000,000, ensuring the suitability of our policies for an extensive array of life situations.
  • Significant Policy Renewability: At the end of the policy period, you can conveniently renew or convert your plan to a permanent policy without any additional health queries or checkups.
  • Additional Protection Plans: We provide added protection plans including riders like our Accidental Death Plan and Guaranteed Life Insurance Plan, each enriched with unique and beneficial features.

By focusing on your needs, we aim to demystify insurance, making the process of securing your future more understandable and accessible. With Specialty Life, you can count on transparent policies diligently designed to coincide with your lifestyle.


Senior Life Insurance: Get tailor-made coverage and personalized care with Specialty Life Insurance.



In a world where attractive marketing and advertising can sway our decisions, knowing the reality behind the message is essential. ‘As Seen on TV’ senior life insurance policies may seem attractive, but it’s important to understand the details behind the ads before making a decision.

If you’re looking for a provider that values transparency, personalization, and reliability, consider Specialty Life Insurance. We’re here to help you protect your future with tailored policies that match your unique lifestyle and specific needs.



Take Control Of Your Future With Specialty Life Insurance

Are you a senior in search of comprehensive, reliable and personalized life insurance? Switch to Specialty Life Insurance and secure your future confidently.

Don’t settle for policies with hidden clauses and confusing terms. Choose a service that is as transparent as it is diverse. Get covered with Specialty Life Insurance now!

Ready To Tailor Your Life Insurance Policy With Us?

Begin Your Journey. Click Below To Get Started Today!


Like this article? You might also like these...

Choosing the Best Funeral Insurance for Seniors: Your Ultimate Guide
As a senior, life choices take on a new perspective. Among these, planning for end-of-life expenses becomes critical. This planning...
Read Full Article
Why Do I Need a Excelsior Plan? Understanding the Basics
Insurance is a vital tool for financial planning—but with so many choices, it can get a little overwhelming. You might...
Read Full Article
What is Guaranteed Life Insurance? Breaking it Down.
Life insurance is a fundamental pillar for financial security, especially in the later stages of life or retirement. Among various...
Read Full Article